‘GoRVing’ launches new TV ads, Website


GoRVing,’ the promotion arm of the Recreation Vehicle Industry Association, debuted its new “Ambassadors of Affordability”  television commercials and companion Website.

GoRVing.com, “utilizes new programming to allow consumers to customize their online experience to their own needs,” according to a recent RVIA news release. 

Visitors “now have access to an Explore RVs tool, comparing the various RV types, sizes and features; a Vacation Cost comparison tool utilizing data from RVIA’s study comparing the cost of RV vacations with other family trips; and an Activities Selector tailored to their age and interests,” according to the news release.

Photo: The memorable cast of animated animal characters featured in the GoRVing TV commercials and Website. Source: RVIA.

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